Is your story told in a way that provokes anyone to care? Here’s a look at Hansel & Gretel if all the “story” got sucked dry, and what you can learn for your brand story.
Once Upon The End – How Bad Stories Kill Brands Read More »
Some tips to clean up your rotten marketing. We’ve all done it, reduced a person or concept to a digestible morsel – “he’s just an idiot,” “that’s just rubbish,” “they just believe in woo woo.” Whether you like it or not, you’ve also been slotted into a nice, neat package for someone else’s convenience: “you’re
How “Just” is Ruining Your Business. Read More »
Be Merry and Avoid Annoying Marketing Ploys.
Kindess is the new Jolly Read More »
